Skip to content

MRII | Market Research Institute International

Online Continuing Education Programs for the Market Research Profession

  • Home
  • About Us
  • Blog
  • Our Courses
    • Introduction to Market Research and the Research Process
    • Market Research Design and Data Identification
    • Sampling in Market Research
    • Qualitative Market Research
    • Quantitative Data Collection Methods
    • Introduction to Data Analysis
    • Advanced Analytic Techniques
    • Working with Secondary Data: Syndicated and Big Data
    • Communicating Research Results
    • Global Market Research
    • Emerging Methods and The Future of Market Research
    • Ethical and Legal Issues in Market Research
    • Other Courses
      • Principles of Market Research
      • Analytics 1-2-3
    • Group Enrollments
  • MRCBOK™
  • Certification
  • Sponsors
  • News
  • Contact Us

Author: Roddy Knowles

9 Best Practices in Survey Screening

Roddy Knowles 12/19/2017
wooden sieves

Most research begins by asking a fairly simple question: Who do we want to reach? Whether these people are consumers of energy drinks, owners of a hybrid vehicle, or those who binge watched Stranger Things (I qualify), they need to be accurately profiled and qualified for a study. What I’m talking about here is a […]

Posted in Market Research, Questionnaire Design, Survey ResearchComment

Recent Posts

  • Stephanie C. Harris Elected President of the MRII Board of Directors January 12, 2021
  • Why Businesses Need to Rely on Agile Market Research November 6, 2020
  • A Tale of Two Decks September 24, 2020
  • Data Quality and the Tragedy of Mistrust September 23, 2020

Subscribe by providing your email address below

Categories

Latest Tweets by MRII

Tweets by @MRII_UGA
Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

Copyright 2018 Market Research Institute International