Take your research skills to the next level.
Through a unique partnership with the University of Georgia, MRII offers the industry’s premier online market research courses designed to teach the fundamental skills needed to conduct robust and insightful market research. Authored and continually updated by industry subject matter experts, the courses are supported by and meet the certification requirements of industry associations worldwide.
Join the more than 8,000 researchers from 104 countries who have taken our courses.
The Principles Express line of courses provides learners at all levels with the foundation they need to conduct successful market research. Each 10- to 12-hour course is loaded with practical information that students can begin to apply immediately.
Principles of Market Research
The Principles of Market Research is our flagship course. It is a comprehensive, rigorous, self-study online training program that teaches the fundamental skills needed to conduct robust and insightful market research. Delivered in English over the Internet, the course allows learners to progress at their own pace, assisted when necessary by consultation with an online coach-mentor. Successful completion qualifies graduates for the certification programs of three professional associations worldwide.